Why You Should Outsource Your SEM
By Eden Univer
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Like finally, finally starting that diet and exercise program, Search Engine Marketing (SEM) can be as overwhelming as it is necessary.
Your business absolutely needs SEM to be searchable and relevant on the web, but managing it is a full-time job — one that you may not have the time or capital for.
Luckily — unlike hitting the gym or forcing down an organic mushroom protein, bee pollen, and kale smoothie — you can outsource all the work and still reap the benefits!
The online marketing program Kliken uses skillfully developed algorithms to comb your site for top SEO keywords that it can then pair with matching search results.
It’s like having a personal trainer and nutritionist overseeing your system to make sure it stays in top shape. So when customers search for “best dog groomer” or “bike repair kits,” your business comes up before your competition.
It then incorporates paid search results, pay-per-click strategies, and direct advertisements to get your business in front of as many potential customers are possible.
Oh, and it takes about 5 minutes to set up. Certainly less time than blending up some gross homemade kale shake.
Good news! For a limited time, get an exclusive Business On Tapp deal — 3 months of free Kliken fees on The Urchin marketing package. Test it out!
photo: Alvarez / Getty Images
TAGS: Search Engine Marketing